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The American Society of Animal Science and Oxford University Press announce publishing partnership
2017-09-13

The American Society of Animal Science (ASAS) has announced its new partnership with Oxford University Press (OUP) to provide production, distribution, and marketing services for the three journals in the ASAS Animal Science Collection. This agreement, which takes effect on January 1, 2018, fits directly within the new ASAS Strategic Plan to enhance visibility of journal portfolios, continue to emphasise global expansion, and to increase society revenue to enhance membership services.

Driven by the need to enhance journal visibility, ASAS reviewed its current publications and publishing platform and determined that the ASAS journal portfolio will be better served by a larger publisher with robust global marketing resources. The Society's decision to choose Oxford University Press followed intensive evaluations and negotiations. Ultimately, the ASAS Publications Committee and Board of Directors selected Oxford University Press because it presented the best understanding of the overall ASAS mission and strategic directives could immediately impact and enhance visibility of ASAS journals in 2018, and the OUP business model aligned with the ASAS business model.

Beginning in January 2018, the OUP platform will host all of the ASAS journals, including Journal of Animal Science, Translational Animal Science, and Animal Frontiers, OUP's review magazine with partners European Federation of Animal Science (EAAP), Canadian Society of Animal Science, and American Meat Science Association. Oxford University Press will lead all sales and marketing efforts for the Animal Science publications suite, including institutional programs, digital promotion, and brand development of the journals.

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Click here to read the original press release.

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