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The Innovation Ultimatum

The Innovation Ultimatum

Publisher John Wiley & Sons
Year 01/03/2020
Edition First
Pages 320
Version hardback
Readership level Professional and scholarly
Language English
ISBN 9781119615422
Categories Business & management, Business strategy, Business innovation
$32.37 (with VAT)
119.00 PLN / €26.54 / £22.80
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Book description

Prepares leaders for the 2020s-an accessible guide to the key technologies that will reshape business in the coming decade Most businesses identify six key digital technologies-artificial intelligence (AI), distributed ledgers and blockchain, the Internet of Things (IoT), autonomous machines, virtual and augmented reality, and 5G communication-as critical to their relevance and growth over the coming ten years. These new disruptive technologies present significant opportunity for businesses in every industry. The first businesses to understand automation and these transformative technologies will be the ones to reap the greatest rewards in the marketplace. The Innovation Ultimatum helps leaders understand the key technologies poised to reshape business in the next decade and prepare their organizations for technology-enabled change. Using straightforward, jargon-free language, this important resource provides a set of strategic questions every leader will need to ask and answer in order to prepare for the impending changes to the business landscape. Author Steve Brown shares his insights to help leaders take full advantage of the next wave of digital transformation and describes compelling examples of how businesses are already embracing new technologies to optimize operations, create new value, and serve customers in new ways. Written for anyone that wants to understand how automation and new technology will fundamentally restructure business, this book enables readers to: Understand the implications of technology-driven change across industrial sectors Apply important insights to their own business Gain competitive advantage by implementing new technologies Prepare for the future of work and understand the skills needed to thrive in a post-automation economy Adopt critical digital technologies in any organization Providing invaluable cutting-edge content, The Innovation Ultimatum is a much-needed source of guidance and inspiration for business leaders, board members, C-suite executives, and senior managers who need to prepare their businesses for the future.

The Innovation Ultimatum

Table of contents

Foreword: Don't Fear the Future . . . Prepare for it xiii

Introduction: To Survive, Every Company Must Become a Tech Company xv

The Innovation Ultimatum xv

The Innovator's Palette xvi

Should I Be Afraid or Excited? xix

Getting the Most Out of This Book xx

Don't Panic; Don't Wait; Get Help xxi

Part I: Six Technologies That Will Reshape Business in the Next Decade 1

1 Artificial Intelligence 3

What is it and Why is it Important? 3

What Can You Do with It? 6

How AI Works 22

Beyond Deep Learning: The Future of Artificial Intelligence 27

Narrow, General, and Super Intelligence 30

Strategies to Get You Started 31

2 Sensors and the Internet of Things (IoT) 37

Cheap, Tiny Computers and 100 Trillion Sensors Make Everything Smart and Connected 38

What Can You Do with It? 40

Strategies to Get Eyes on Your Business and Act on Events in Real Time 55

3 Autonomous Machines-Robots, Cobots, Drones, and Self-Driving Vehicles 57

What are they and Why are they Important? 57

What Can They Do? 58

Strategies for Success 65

4 Distributed Ledgers and Blockchains 67

Beyond Cryptocurrencies: Why Blockchain is a Big Deal 67

Blockchain 101 69

Cryptocurrencies, Tokens, Smart Contracts, and dApps 71

Establishing Truth in a Trustless World 74

Shifting Incentives with Token Economics 75

Key Applications for Blockchain Technology 76

The Future of Blockchain 87

Strategies to Get You Started with Blockchain 89

5 Virtual, Augmented, and Mixed Reality 93

What are they and Why are they Important? 93

What Can You Do with Them? 96

Strategies for Success 101

6 Connecting Everything and Everyone: 5G Networks and Satellite Constellations 105

5G-A Lot More Than Just Faster Phones 106

Connected Factories, Hospitals, Cities, Vehicles, and People 109

The Structure of 5G Networks 111

Connected Planet: Reaching the Next 4 Billion People 114

Part II: Key Concepts to Help Your Business Adapt and Thrive 119

7 Align Your Automation Strategy with Your Corporate Purpose 121

Automation is Inevitable: Make Sure You Get it Right 122

Raise Your Aim: Solve a Higher Class of Business Problems with the Intimacy of IoT 126

Build Human/Machine Partnerships to Boost Productivity, Improve Quality, and Increase Employee Engagement 130

The Importance of a Thoughtful Approach to Automation 136

8 The Data Ultimatum: Data as Fuel for Business Innovation 139

The Strategic Importance of Data: Data-Driven Decisions, Hungry AI, and Frictionless Experiences 139

Create New Value with Data 144

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