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A REVOLUTIONARY APPROACH TO LONG TERM BUSINESS STRATEGY FROM THE BESTSELLING AUTHOR OF START WITH WHY

The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one question: are you playing the finite game or the infinite game?

In The Infinite Game, Sinek applies game theory to explore how great businesses achieve long-lasting success. He finds that building long-term value and healthy, enduring growth - that playing the infinite game - is the only thing that matters to your business.

The Infinite Game: How Great Businesses Achieve Long-lasting Success