ABE-IPSABE HOLDINGABE BOOKS
English Polski
Dostęp on-line

Książki

0.00 PLN
Schowek (0) 
Schowek jest pusty
Transforming Newsrooms: Connecting Organizational Culture, Strategy, and Innovation

Transforming Newsrooms: Connecting Organizational Culture, Strategy, and Innovation

Autorzy
Wydawnictwo Taylor & Francis Ltd
Data wydania 28/10/2020
Liczba stron 244
Forma publikacji książka w miękkiej oprawie
Poziom zaawansowania Dla szkół wyższych i kształcenia podyplomowego
ISBN 9781138841277
Kategorie Studia nt. mediów, Zarządzanie i style zarządzania, Teoria organizacji, Prasa i dziennikarstwo
197.00 PLN (z VAT)
$49.19 / €43.43 / £36.37 /
Produkt na zamówienie
Dostawa 14 dni
Ilość
Do schowka

Opis książki

Transforming Newsrooms offers a practical guide to navigating structural and culture change for news organizations facing economic disruption in today's rapidly changing media landscape. Even when the need for change is obvious, the best ideas and intentions are often not followed by successful execution. This book offers a road map for understanding the obstacles to change in news organizations and how to overcome them. Providing a detailed overview of the ways in which news processes and routines are being fundamentally altered to meet new demands for multimedia, interactivity, and immediacy, the book offers tips to help news organizations better serve communities by understanding what information people need and how they want to engage and collaborate. The book also features a variety of case studies and examples from news organizations of all kinds, including a 10-year in-depth investigation of the Christian Science Monitor, the first national news organization to stop its daily presses for a digital report. Transforming Newsrooms is an invaluable resource for students and media professionals alike, demonstrating how to make research on organizational change actionable and help build a more equitable journalism model that will survive and thrive when we need it most.

Transforming Newsrooms: Connecting Organizational Culture, Strategy, and Innovation

Spis treści

Introduction


Acknowledgements


Chapter 1: Uncovering Your Values


Chapter 2: Deciphering Your Culture


The Christian Science Monitor: A Decade of Change. Part I: Making a Radical Shift for Survival


Chapter 3: Developing Your Strategy


Chapter 4 - Developing an Entrepreneurial Mindset


The Christian Science Monitor: A Decade of Change. Part II: Page Views Are Not Enough


Chapter 5 - Engagement: Applying the model


Chapter 6 - Leading Through Change and Resistance


The Christian Science Monitor: A Decade of Change: Part III: Retrenchment


Conclusion - Developing Your Road Map

Polecamy również książki

Strony www Białystok Warszawa
801 777 223