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Operations Strategy

Operations Strategy

Autorzy
Wydawnictwo Pearson Education
Data wydania 01/05/2017
Wydanie Pierwsze
Liczba stron 520
Forma publikacji książka w miękkiej oprawie
Poziom zaawansowania Dla profesjonalistów, specjalistów i badaczy naukowych
Język angielski
ISBN 9781292162492
Kategorie Zarządzanie w obszarach specyficznych
274.00 PLN (z VAT)
$61.64 / €58.75 / £51.00 /
Produkt dostępny
Dostawa 2 dni
Ilość
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Opis książki

Now in its fifth edition, this clear, well-structured and interesting text offers insight into the more advanced topic of Operations Strategy.  Building on concepts from strategic management, operations management, marketing and HRM, this text encourages a thorough understanding of Operations Strategy in a variety of businesses and organisations. Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.

Operations Strategy

Spis treści

  • List of figures, tables and exhibits from case studies
  • Preface
  • 1 Operations strategy – developing resources and processes for strategic impact
  • 2 Operations performance
  • 3 Substitutes for strategy
  • 4 Capacity strategy
  • 5 Purchasing and supply strategy
  • 6 Process technology strategy
  • 7 Improvement strategy
  • 8 Product and service development and organisation
  • 9 The process of operations strategy – formulation and implementation
  • 10 The process of operations strategy – monitoring and control
  • Case studies
  • Index

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