This book focuses on the key actors in a referendum (the political elites/ parties, the media and citizens) and is centred around themes such as campaign style, campaign effects, electoral mobilization and turnout, as well as vote choice. The contributors consider the impact and importance of referendum campaigns.
The Dynamics of Referendum Campaigns: An International Perspective
Context, Elites, Media and Public Opinion in Referendums: When Campaigns Really Matter; C.de Vreese Opinion Formation and Change in Referendum Campaigns; L.LeDuc PART 1: THE IMPORTANCE OF CONTEXT AND POLITICAL SYSTEMS The Strategic Context of Referendums on the EU Constitution; S.Hug Referendum Campaigns: Changing What People Think or Changing What They Think About?; M.Marsh Campaign Information and Voting Behaviour in EU Referendums; S.Binzer Hobolt PART 2: TURNOUT AND POLITICAL PARTICIPATION The Participation in Swiss Direct-democratic Votes; H.Kriesi Turnout in Referendums; P.Neijens, P.van Praag, W.Bosveld & J.Slot E-voting and Electoral Participation; A.H.Trechsel PART 3: UNDERSTANDING THE VOTE CHOICE AND THE OUTCOME Immigration, Identity, Economy and the Government; C.de Vreese & H.G.Boomgaarden The Ideological Response: Saying No to the Euro; H.Oscarsson The Determinants of Voting Choices on Environmental Issues; P.Sciarini, N.Bornstein & B.Lanz