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Confident Digital Content: Master the Fundamentals of Online Video, Design, Writing and Social Media to Supercharge Your Career

Confident Digital Content: Master the Fundamentals of Online Video, Design, Writing and Social Media to Supercharge Your Career

Autorzy
Wydawnictwo Kogan Page
Data wydania 2018
Liczba stron 200
Forma publikacji książka w miękkiej oprawie
Język angielski
ISBN 9780749480943
Kategorie Cyfrowy styl życia
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Opis książki

Confident Digital Content gives you the opportunity to become digitally multi-skilled and learn the fundamentals of the most important types of digital creativity. Whatever your career path, being able to produce exciting and creative content online, whether through video, design, digital journalism or social media, can supercharge your professional career and empower your entrepreneurial pursuits.

Confident Digital Content teaches you valuable hard skills, including how to create and upload great video content, graphic design, photography for social media, community management, digital strategy and metrics, and helps you learn them through practical exercises in every chapter. It also provides insightful guidance on how to boost your career and employability by honing your leadership, creativity and entrepreneurial skills in the world of digital. Case studies from inspiring individuals at organizations including CNN International, Mumsnet, Bunster's Hot Sauce, HuffPost UK, and Crocstar Media show you real world examples of excellent digital content in practice. This book is your ultimate guide to achieving the technical proficiency and confidence to start an inspiring digital career path, whether your ambition is to rise to the top of your chosen industry, be a successful freelancer or become an entrepreneur.

Confident Digital Content: Master the Fundamentals of Online Video, Design, Writing and Social Media to Supercharge Your Career

Spis treści

    • Chapter - 00: Introduction;
    • Chapter - 01: Why Digital Content Skills are Essential for Your Career;
    • Chapter - 02: How to Write for Digital;
    • Chapter - 03: Making Great Video;
    • Chapter - 04: Graphic Design, Photography and Audio;
    • Chapter - 05: Digital Community Building;
    • Chapter - 06: Evaluation;
    • Chapter - 07: Social Media;
    • Chapter - 08: People;
    • Chapter - 09: Conclusion;

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