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Give your students a career-boosting advantage with Strategic Management: Concepts and Tools for Creating Real World Strategyby Jeff Dyer, Paul Godfrey, Robert Jensen, and David Bryce. Acting as consultants for your classroom, this stellar author team can help spark ideas, fuel discussions, and introduce visual analytics, collaboration, and decision-making strategies. Designed to respect the time and intelligence of todays business student, this product cuts through the clutter and provides students with not only an understanding of strategy but a set of tools they can actually use to advance their organizations and their own careers. The presentation is based on concepts and tools used by practicing consultants and managers, and the content, resources, and pedagogical tools have been developed to provide a better course experience for students and instructors. The Preliminary Edition of Strategic Management is available for class testing for free during the 2014-2015 academic year. Go to www.wiley.com/college/sc/dyer to inquire about a class test, or contact your local Wiley representative.

Strategic Management: Concepts and Tools for Creating Real World Strategy