Książki

25 Steps to Found and Scale a High-Growth BusinessThe Startup Checklist is the entrepreneur's essential companion. While most entrepreneurship books focus on strategy, this invaluable guide provides the concrete steps that will get your new business off to a strong start. You'll learn the ins and outs of startup execution, management, legal issues, and practical processes throughout the launch and growth phases, and how to avoid the critical missteps that threaten the foundation of your business. Instead of simply referring you to experts, this discussion shows you exactly which experts you need, what exactly you need them to do, and which tools you will use to support them--and you'll gain enough insight to ask smart questions that help you get your money's worth. If you're ready to do big things, this book has you covered from the first business card to the eventual exit.Over two thirds of startups are built on creaky foundations, and over two thirds of startup costs go directly toward cleaning up legal and practical problems caused by an incomplete or improper start. This book helps you sidestep the messy and expensive clean up process by giving you the specific actions you need to take right from the very beginning.* Understand the critical intricacies of legally incorporating and running a startup* Learn which experts you need, and what exactly you need from them* Make more intelligent decisions independent of your advisors* Avoid the challenges that threaten to derail great young companiesThe typical American startup costs over $30,000 and requires working with over two dozen professionals and service providers before it even opens for business--and the process is so complex that few founders do it correctly. Their startups errors often go unnoticed until the founder tries to seek outside capital, at which point they can cost thousands of dollars to fix. . . or even completely derail an investment. The Startup Checklist helps you avoid these problems and lay a strong foundation, so you can focus on building your business.

The Startup Checklist: 25 Steps to Scalable, High-Growth Business. Foreword by Gross, Bill

Foreword Bill Gross xiPreface Why Every Entrepreneur Needs This Book . . . Instead of the Other 93,210 Books on Entrepreneurship xiiiIntroduction 25 Key Action Steps (Plus One) for Every Entrepreneur 1Part I Prepare to Launch 151. Translate Your Idea into a Compelling Business Model 172. Craft a Lean Business Plan to Serve as Your Venture's Road Map 253. Find and Know Your Competitors 354. Build Your Dream Team 455. Allocate the Equity in Your Startup 556. Build a Minimum Viable Product and Validate Your Plan with Customers 637. Establish Your Brand with Online Public Profiles 698. Network Effectively within the Entrepreneurial Ecosystem 77Part II Launch and Build Your Company 859. Incorporate Your Company for Protection and Investment 8710. "Lawyer Up" the Right Way 9511. Recruit Your Boards of Directors and Advisors 10512. Select an Accountant and an Accounting System 11313. Establish and Manage Your Credit Profile 12314. Open Bank, Credit Card, and Merchant Accounts 13115. Choosing Your Key Technologies, Platforms, and Vendors 13916. Measure Your Business with Data Analytics 14917. Round out Your Team with Employees and Freelancers 16318. Establish a Stock Option Plan to Incentivize Your Team 175Part III Raise Funds; Collaborate with Investors; Plan for Your Exit 18319. Understand the Funding Process and What Investors Want to See 18520. Nurture Your Investor Pipeline 19721. Crowdfunding and Online Platforms 20722. Survive the Term Sheet Negotiation and Investor Due Diligence 21523. Get the Most from Your Investors, Now and in the Future 22524. Understand Your Company's Valuation 23325. Keep Your Eye on the Exit and Reap the Benefits of Success 243The Startup Checklist Online: Gust.com/Checklist 251AppendicesAppendix A The Startup Reading List 253Appendix B Sample Due Diligence Request 257Appendix C Starting a U.S. Corporation from a Foreign Country 265Appendix D Sample Convertible Preferred Stock Term Sheet 269Appendix E Sample Convertible Note Term Sheet 285Appendix F Sample Founder Accord 291Acknowledgments 295Index 299