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Understanding Cross-Cultural Management

Understanding Cross-Cultural Management

Autorzy
Wydawnictwo Pearson Education
Data wydania 01/03/2015
Wydanie Trzecie
Liczba stron 504
Forma publikacji książka w miękkiej oprawie
Poziom zaawansowania Dla szkół wyższych i kształcenia podyplomowego
Język angielski
ISBN 9781292015897
Kategorie Biznes międzynarodowy
267.00 PLN (z VAT)
$60.06 / €57.24 / £49.69 /
Produkt dostępny
Dostawa 2 dni
Ilość
Do schowka

Opis książki

Managing effectively across national and cultural boundaries is critical to the success of today’s organisations, given the global environment of business and the increasing diversity of workforces.  A keen awareness and a high degree of cross-cultural competence in management are therefore key to the career success of both present and aspiring managers/professionals.

 

This, the third edition of Understanding Cross-Cultural Management, has been adapted in line with the feedback from our many readers. The book explores the key themes and issues in one of the most challenging and fascinating areas of business, organisational and social life. It does so in a manner that enables you to sharpen your insights and practical skills.

Understanding Cross-Cultural Management

Spis treści

PART ONE: CULTURE AND MANAGEMENT

Introduction

Chapter 1: Determinants of culture
Chapter 2: Dimensions of culture in business
Chapter 3: Business cultures in the Western world

Chapter 4: Business cultures in Asia, Africa and Middle East

Chapter 5: Cultural dimensions and dilemmas
Chapter 6: Culture and styles of management
Final activities

PART TWO CULTURE AND ORGANISATIONS

Introduction

Chapter 7: Culture and corporate structures
Chapter 8: Culture and leadership
Chapter 9: Culture and corporate strategy
Chapter 10: Culture change in organisations
Chapter 11: Culture and international marketing management 
Chapter 12: Cultural diversity in organisations 
Final activities

PART THREE CULTURE AND COMMUNICATION

Introduction

Chapter 13: Business communication across cultures
Chapter 14: Barriers to interculural communication
Chapter 15: Negotiating internationally
Chapter 16: Working with international teams
Chapter 17: Conflicts and cultural differences
Chapter 18: Developing intercultural communicative competence  

Final activities

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