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25 Need-To-Know Strategy Tools

25 Need-To-Know Strategy Tools

Autorzy
Wydawnictwo Pearson International Content
Data wydania 03/11/2014
Wydanie Pierwsze
Forma publikacji eBook: Reflowable eTextbook (ePub)
Język angielski
ISBN 9781292016467
Kategorie Strategie biznesowe, Pozycje różne
licencja wieczysta
Produkt dostępny on-line
Typ przesyłki: wysyłka kodu na adres e-mail
E-Mail
zamówienie z obowiązkiem zapłaty
Do schowka

Opis książki

The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed. Includes 10 handy do’s and don’ts of strategy development Need powerful decision-making tools at your fingertips? Want to get the most out of strategic thinking models like Porter’s Five Forces? Only want what you need to know, rather than reams of theory? With the critical strategy tools required to drive your business forward, this book tells you what you need to know, fast.

25 Need-To-Know Strategy Tools

Spis treści


  • Cover

  • Title page

  • Contents

  • Dedication

  • About the author

  • Publisher?s acknowledgements

  • Introduction

  • Top 10 do?s and don?ts of strategy development

  • 1 Identifying key segments

  • 2 Setting long-term goals

  • 3 Setting SMART objectives

  • 4 Core ideology (Collins and Porras)

  • 5 The HOOF approach to demand forecasting (Evans)

  • 6 The five forces (Porter)

  • 7 Rating competitive position

  • 8 The resource and capability strengths/importance matrix (Grant)

  • 9 The value chain (Porter)

  • 10 The product/market matrix (Ansoff)

  • 11 The attractiveness/advantage matrix (GE/McKinsey)

  • 12 The growth/share matrix (BCG)

  • 13 Three generic strategies (Porter)

  • 14 The experience curve (BCG)

  • 15 Blue ocean strategy (Kim and Mauborgne)

  • 16 Optimising the corporate portfolio

  • 17 Creating value through mergers, acquisitions and alliances

  • 18 Creating parenting value (Goold, Campbell and Alexander)

  • 19 Core competences (Hamel and Prahalad)

  • 20 Deliberate and emergent strategy (Mintzberg)

  • 21 Profit from the core (Zook)

  • 22 Disruptive technologies (Christensen)

  • 23 Good strategy, bad strategy (Rumelt)

  • 24 Innovation hot spots (Gratton)

  • 25 The Suns & Clouds Chart (Evans)

  • Conclusion

  • What did you think of this book?

  • Ten useful strategy books to read next

  • Glossary of terms

  • References and further reading

  • Index

  • Endorsements

  • Advertisement

  • Imprint

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