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For undergraduate and graduate courses in entrepreneurship and/or small business management.   Discover how to successfully launch and manage a small business.   Open your students’ minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management. This text provides students with the tools they need in order to launch and manage a small business.   This 11th Edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management.    The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Effective Small Business Management, Global Edition

• Brief Contents


• Contents


• Dedication


• Preface


• Acknowledgments


• Section I : The Rewards and Challenges of Entrepreneurship


• Chapter 1 : Entrepreneurs: The Driving Force Behind Small Business


• The Role of the Entrepreneur


• What is an Entrepreneur?


• Entrepreneurship in Action : Space: The Next Entrepreneurial Frontier?


• How to Spot Entrepreneurial Opportunities


• Monitor Trends and Exploit Them Early On


• Travel?and Be Inspired


• Take a Different Approach to an Existing Market


• Put a New Twist on an Old Idea


• Look for Creative Ways to Use Existing Resources


• Realize That Others Have the Same Problem You Do


• Take Time to Play


• Notice What is Missing


• The Benefits of Owning a Small Business


• Opportunity to Gain Control over Your Own Destiny


• Opportunity to Make a Difference


• Opportunity to Reach Your Full Potential


• Opportunity to Reap Impressive Profits


• Opportunity to Contribute to Society and Be Recognized for Your Efforts


• Opportunity to Do What You Enjoy Doing


• The Potential Drawbacks of Entrepreneurship


• Uncertainty of Income


• Risk of Losing Your Entire Invested Capital


• Long Hours and Hard Work


• Lower Quality of Life Until the Business Gets Established


• High Levels of Stress


• Complete Responsibility


• Discouragement


• Why the Boom: The Fuel Feeding the Entrepreneurial Fire


• Entrepreneurs as Heroes


• Entrepreneurial Education


• Shift to a Service Economy


• Technology Advancements


• Outsourcing


• Independent Lifestyle


• E-Commerce, the Internet, and Mobile Computing


• International Opportunities


• In the Entrepreneurial Spotlight :