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For undergraduate courses in Management Science.

A logical, step-by-step approach to complex problem-solving

Using simple, straightforward examples to present complex mathematical concepts,Introduction to Management Sciencegives students a strong foundation in how to logically approach decision-making problems. Sample problems are used liberally throughout the text to facilitate the learning process and demonstrate different quantitative techniques.Management Sciencepresents modeling techniques that are used extensively in the business world and provides a useful framework for problem-solving that students can apply in the workplace.

TheTwelfth Editionfocuses on the latest technological advances used by businesses and organizations for solving problems and leverages the latest versions of Excel 2013, Excel QM, TreePlan, Crystal Ball, Microsoft Project 2010, and QM for Windows.

Introduction to Management Science, Global Edition

• Title Page


• Copyright Page


• Brief Contents


• Contents


• Preface


• Chapter 1 Management Science


• The Management Science Approach to Problem Solving


• Time Out: for Pioneers in Management Science


• Management Science Application: Room Pricing with Management Science at Marriott


• Management Science and Business Analytics


• Model Building: Break-Even Analysis


• Computer Solution


• Management Science Modeling Techniques


• Management Science Application: The Application of Management Science with Spreadsheets


• Business Usage of Management Science Techniques


• Management Science Application: Management Science in Health Care


• Management Science Models in Decision Support Systems


• Summary


• Problems


• Case Problems


• Chapter 2 Linear Programming: Model Formulation and Graphical Solution


• Model Formulation


• A Maximization Model Example


• Time Out: for George B. Dantzig


• Management Science Application: Allocating Seat Capacity on Indian Railways Using Linear Programming


• Graphical Solutions of Linear Programming Models


• Management Science Application: Renewable Energy Investment Decisions at GE Energy


• A Minimization Model Example


• Management Science Application: Determining Optimal Fertilizer Mixes at Soquimich (South America)


• Irregular Types of Linear Programming Problems


• Characteristics of Linear Programming Problems


• Summary


• Example Problem Solutions


• Problems


• Case Problems


• Chapter 3 Linear Programming: Computer Solution and Sensitivity Analysis


• Computer Solution


• Management Science Application: Scheduling Air Ambulance Service in Ontario (Canada)


• Management Science Application: Improving Profitability at Norske Skog with Linear Programming