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For courses in Introductory Business Statistics. Now in its 13th Edition, Statistics for Business and Economics introduces statistics in the context of contemporary business. Emphasising statistical literacy in thinking, the text applies its concepts with real data and uses technology to develop a deeper conceptual understanding. Examples, activities, and case studies foster active learning in the classroom while emphasising intuitive concepts of probability and teaching students to make informed business decisions. The 13th Edition continues to highlight the importance of ethical behaviour in collecting, interpreting, and reporting on data, while also providing a wealth of new and updated exercises and case studies. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Statistics for Business and Economics, Global Edition

• Title Page


• Copyright Page


• Contents


• Preface


• Acknowledgments


• Preface


• 1. Statistics, Data, and Statistical Thinking


• 1.1. The Science of Statistics


• 1.2. Types of Statistical Applications in Business


• 1.3. Fundamental Elements of Statistics


• 1.4. Processes (Optional)


• 1.5. Types of Data


• 1.6. Collecting Data: Sampling and Related Issues


• 1.7. Business Analytics: Critical Thinking with Statistics


• Statistics in Action: A 20/20 View of Surveys: Fact or Fiction?


• Activity 1.1: Keep the Change: Collecting Data


• Activity 1.2: Identifying Misleading Statistics


• Using Technology: Accessing and Listing Data; Random Sampling


• 2. Methods for Describing Sets of Data


• 2.1. Describing Qualitative Data


• 2.2. Graphical Methods for Describing Quantitative Data


• 2.3. Numerical Measures of Central Tendency


• 2.4. Numerical Measures of Variability


• 2.5. Using the Mean and Standard Deviation to Describe Data


• 2.6. Numerical Measures of Relative Standing


• 2.7. Methods for Detecting Outliers: Box Plots and z-Scores


• 2.8. Graphing Bivariate Relationships (Optional)


• 2.9. The Time Series Plot (Optional)


• 2.10. Distorting the Truth with Descriptive Techniques


• Statistics in Action: Can Money Buy Love?


• Activity 2.1: Real Estate Sales


• Activity 2.2: Keep the Change: Measures of Central Tendency and Variability


• Using Technology: Describing Data


• Making Business Decisions: The Kentucky Milk Case?Part I (Covers Chapters 1 and 2)


• 3. Probability


• 3.1. Events, Sample Spaces, and Probability


• 3.2. Unions and Intersections


• 3.3. Complementary Events


• 3.4. The Additive Rule and Mutually Exclusive Events


• 3.5. Conditional Probability