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Without creativity, innovation is impossible.

Creativity is the key driver of innovation, but too many teams and projects are organized in ways that stifle new ideas. It's your job as a manager to create the right conditions for creativity to thrive-and to be part of the process yourself.

Fortunately, anyone can use a method-driven approach to teach and learn to be more creative. The HBR Guide to Unlocking Creativity will show you how to design a work environment that allows you and your team to change how you think, reach your creative potential, and achieve groundbreaking results.

This guide will help you:

• Get out of a creativity rut
• Overcome the fear that blocks creativity
• Balance creativity with productivity
• Model a creative mindset for your team
• Encourage curiosity and experimentation
• Avoid breakdowns in creative collaboration
• Bring breakthrough ideas to life

Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

HBR Guide to Unlocking Creativity