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Today, logistics alone accounts for more than 9.5% of U.S. Gross Domestic Product: over $1.3 trillion is spent on transportation, inventory, and related logistics activities. TV commercials even extol the virtues of logistics. But few managers or students fully understand the central role that supply chains now play in achieving and maintaining competitive advantage. In Supply Chain and Logistics Management Made Easy, Paul Myerson introduces the modern field of supply chain and logistics management, explains why it has become so important, shows how its pieces all fit together, and presents best practices readers can help to implement in their own roles and organizations.

Myerson explains each concept, tool, and application in easy-to-understand language, offering best practice examples that maximize the "takeaway" for students and professionals alike. He covers a wide range of key topics, including:

• Demand, inventory, and aggregate planning
• Supply chain operations, from procurement and transportation to warehouses, order management, CRM, and reverse logistics
• Supply chain sustainability
• Global supply chain integration, partnerships, collaboration, technology, and networks
• Facility location and layout decisions
• Performance measurement, control, and improvement
• Lean/agile supply chain management techniques
• The future of the discipline: what you need to know to succeed in your supply chain career - and keep succeeding

Supply Chain and Logistics Management Made Easy: Methods and Applications for Planning, Operations, Integration, Control and Improvement, and Network Design