This third edition of the landmark textbook Reading Images builds on its reputation as the first systematic and comprehensive account of the grammar of visual design. A must for students and scholars of communication, linguistics, design studies, media studies and the arts.
Reading Images: The Grammar of Visual Design
Table of contents
List of Figures
Preface
Introduction: the grammar of visual design
1 The semiotic landscape: language and visual communication
2. Narrative representations: designing signs of social action
3. Conceptual representations: designing social constructs
4. Representation and interaction: designing the position of the viewer
5 Modality and validity: designing models of reality