Success in Social Marketing: 100 Case Studies From Around the Globe

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Success in Social Marketing: 100 Case Studies From Around the Globe

Authors	Philip Kotler Nancy R. Lee
Publisher	Taylor & Francis Ltd
Year	12/07/2022
Pages	392
Version	paperback
Readership level	Professional and scholarly
Language	English
ISBN	9781032223247
Categories	Social welfare & social services, Economics

$52.20 (with VAT)

232.05 PLN / €49.75 / £43.19

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Book description

Success in Social Marketing provides an accessible and comprehensive guide to the field, introducing stories from around the world related to multiple sectors including public health, injury prevention, environmental protection, community engagement, financial well-being, and education.

Success in Social Marketing: 100 Case Studies From Around the Globe

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Success in Social Marketing: 100 Case Studies From Around the Globe

Book description

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