| Authors | |
| Publisher | McGraw-Hill Education |
| Year | 06/03/2023 |
| Pages | 448 |
| Version | paperback |
| Readership level | College/higher education |
| Language | English |
| ISBN | 9781266261503 |
| Categories | Business & management, Market research |
ISE Essentials of Marketing Research
801 777 223
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