| Authors | |
| Publisher | Pearson Education |
| Year | 01/10/2016 |
| Edition | First |
| Pages | 192 |
| Version | paperback |
| Readership level | General/trade |
| Language | English |
| ISBN | 9781292156019 |
| Categories | Advice on careers & achieving success |
ARE YOU USING THE BEST CREATIVE THINKING TOOLS?
Brainstorming is the go-to method for generating ideas and solutions in teams, but it’s been proven to be ineffective for over 50 years. The Idea Generator gives you 15 simple, easy-to-use tools that can be used and reused for a variety of purposes to help you generate ideas quickly and focus on developing only the best ideas.
• Find a more effective, productive, quicker alternative to brainstorming new ideas.
• Develop and shape your ideas into winning results on your own – or in a group.
• Achieve more insightful thinking on strategic opportunities.
• Quickly find solutions to the business issues that affect you.
• Utilise the time saved to share your best ideas and produce game-changing solutions in a team workshop.
DON’T GET STUCK IN A BRAINSTORM BRAINDRAIN. USE THE IDEA GENERATOR FOR FAST RESULTS.
The Idea Generator
Chapter 1: Getting your mind around an issue
Chapter 2: Why today’s thinking is so out-dated
Chapter 3: A new way of business thinking
Chapter 4: The Idea Generator mindset
Chapter 5: Using the tools
Chapter 6: Islands of Opportunity (Thinking tools 1 – 5)
Chapter 7: Divide and Conquer (Thinking tools 6 – 10)
Chapter 8: Boundary Riding (Thinking tools 11 – 15
Chapter 9: Using The Idea Generator in teams
Chapter 10: Unleashing the corporate creativity
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