Agile Marketing: Unlock Adaptive and Data-driven Marketing for Long-term Success

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Agile Marketing: Unlock Adaptive and Data-driven Marketing for Long-term Success

Authors	Neil Perkin
Publisher	Kogan Page Ltd
Year	03/04/2022
Pages	288
Version	paperback
Readership level	Professional and scholarly
Language	English
ISBN	9781398605107
Categories	Business strategy

$36.37 (with VAT)

161.70 PLN / €34.67 / £30.10

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Book description

Apply and scale agile processes and principles to create innovative and responsive marketing, to drive growth and adapt to today's changing and unpredictable environment.

Agile Marketing: Unlock Adaptive and Data-driven Marketing for Long-term Success

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Agile Marketing: Unlock Adaptive and Data-driven Marketing for Long-term Success

Book description

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