THE NEW YORK TIMES BESTSELLER
Bestselling author of The Four and NYU Business School professor delivers an insightful, urgent analysis of who stands to win and who's at risk to lose in a post-pandemic world.
'Thought-provoking... As good an analysis as you could wish to read.' FINANCIAL TIMES
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The Covid-19 outbreak has turned bedrooms into offices, pitted young against old and widened the gaps between rich and poor, red and blue, the mask-wearers and the mask-haters. Some businesses, like Amazon and video conference software maker Zoom, woke up to find themselves crushed under an avalanche of consumer demand. Others, like the restaurant, travel, hospitality and live entertainment industries, scrambled to not become instantly obsolete. But the pandemic has not been a change agent so much as an accelerant of trends that were already well underway.
In Post Corona, Galloway outlines the contours of both crisis and opportunity that lie ahead. While the powerful tech monopolies will thrive in the disruption other businesses, like higher education, will struggle to maintain a value proposition that no longer makes sense when we can't stand shoulder to shoulder.
Combining his signature humour and brash style with razor-sharp business insights, Galloway offers both warning and hope in equal measure.
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'Entertaining and informative.' THE ECONOMIST If there is a blunter, more opinionated, faster-talking expert on the internet than Scott Galloway, I haven't come across him. Or her. * Fortune * Scott is a genius at engaging an audience in an intelligent, thoughtful, sometimes snarky and often humorous manner. * Huff Post * Fast, fluent and persuasive. For anyone interested in a clear-eyed overview of what is happening now, and what that might mean in future, this is as good an analysis as you could wish to read. * Financial Times * Entertaining and informative. * The Economist *
Post Corona: From Crisis to Opportunity